Content Analytics Services
We let the data speak for itself. Your content is either performing or it isn’t.
It is our responsibility to align your content strategy with your commercial goals, which we accomplish by mastering content analytics tracking and incorporating data into the content development process.
The asset-level analysis that we undertake is a component of our content analytics expertise. Rather than assessing data at quarterly or annual intervals and calling it a day, we undertake continual competitive assessments and page-by-page or post-by-post performance audits to stay on top of what’s working and what isn’t.
This data-driven approach to content analytics enables us to communicate with your customers in their language.
The online metrics that govern our reporting may be found inside the multiple analytics dashboards in which we dwell. We have vast expertise with google and other analytics platforms like as HubSpot, SEMrush, and many others.
Our content analytics services provide clients with business data that drives optimal content performance. Machine learning, text analytics, and other forms of data analytics provide insight into the kind of content that perform best in your industry. We utilize social media analytics to deliver actionable insights for your social strategy.
Business Intelligence is Content Intelligence
The creative threshold has been raised, and search engines are now intelligent enough to outwit the engineers who designed them. It is hard to take purposeful action that will shift the needle and help you gain new business without a content analytics plan.
We establish content intelligence by combining your company’s business knowledge with semantic search findings. We also employ benchmark analytics and reporting tools to measure anything from bounce rates to unique user sessions, average session duration, click-through rates, newsletter subscriptions, and everything in between, depending on your business goals.