/** * Crator functions and definitions * * @link https://developer.wordpress.org/themes/basics/theme-functions/ * * @package Crator */ if ( ! function_exists( 'crator_setup' ) ) : /** * Sets up theme defaults and registers support for various WordPress features. * * Note that this function is hooked into the after_setup_theme hook, which * runs before the init hook. The init hook is too late for some features, such * as indicating support for post thumbnails. */ function crator_setup() { /* * Make theme available for translation. * Translations can be filed in the /languages/ directory. * If you're building a theme based on crator, use a find and replace * to change 'crator' to the name of your theme in all the template files. */ load_theme_textdomain( 'crator', get_template_directory() . '/languages' ); // Add default posts and comments RSS feed links to head. add_theme_support( 'automatic-feed-links' ); /* * Let WordPress manage the document title. * By adding theme support, we declare that this theme does not use a * hard-coded tag in the document head, and expect WordPress to * provide it for us. */ add_theme_support( 'title-tag' ); /* * Enable support for Post Thumbnails on posts and pages. * * @link https://developer.wordpress.org/themes/functionality/featured-images-post-thumbnails/ */ add_theme_support( 'post-thumbnails' ); // This theme uses wp_nav_menu() in one location. register_nav_menus( array( 'primary-menu' => esc_html__( 'Primary', 'crator' ), ) ); /* * Switch default core markup for search form, comment form, and comments * to output valid HTML5. */ add_theme_support( 'html5', array( 'search-form', 'comment-form', 'comment-list', 'gallery', 'caption', ) ); // Set up the WordPress core custom background feature. add_theme_support( 'custom-background', apply_filters( 'crator_custom_background_args', array( 'default-color' => 'ffffff', 'default-image' => '', ) ) ); // Add theme support for selective refresh for widgets. add_theme_support( 'customize-selective-refresh-widgets' ); /** * Add support for core custom logo. * * @link https://codex.wordpress.org/Theme_Logo */ add_theme_support( 'custom-logo', array( 'height' => 250, 'width' => 250, 'flex-width' => true, 'flex-height' => true, ) ); // Add new timage sizes. add_image_size( 'crator-800x600', 800, 600, true ); add_image_size( 'crator-600x600', 600, 600, true ); add_image_size( 'crator-600x645', 600, 645, true ); add_image_size( 'crator-500x500', 500, 500, true ); } endif; add_action( 'after_setup_theme', 'crator_setup' ); /* * Prefdefine Global variable */ global $crator_globals; $crator_globals = array( 'theme_options_slug' => 'crator-options', 'theme_options_name' => 'crator_options', ); /** * Set the content width in pixels, based on the theme's design and stylesheet. * * Priority 0 to make it available to lower priority callbacks. * * @global int $content_width */ function crator_content_width() { // This variable is intended to be overruled from themes. // Open WPCS issue: {@link https://github.com/WordPress-Coding-Standards/WordPress-Coding-Standards/issues/1043}. // phpcs:ignore WordPress.NamingConventions.PrefixAllGlobals.NonPrefixedVariableFound $GLOBALS['content_width'] = apply_filters( 'crator_content_width', 640 ); } add_action( 'after_setup_theme', 'crator_content_width', 0 ); if ( ! function_exists( 'crator_scripts' ) ) { /** * Enqueue scripts and styles. */ function crator_scripts() { $theme_data = wp_get_theme(); if ( is_child_theme() && is_object( $theme_data->parent() ) ) { $theme_data = wp_get_theme( $theme_data->parent()->template ); } $version = $theme_data->get( 'Version' ); wp_enqueue_style( 'bootstrap', get_template_directory_uri() . '/assets/css/bootstrap.min.css', array(), '4.0.0' ); wp_enqueue_style( 'owl-carousel', get_template_directory_uri() . '/assets/css/owl.carousel.min.css', array(), '2.3.4' ); wp_enqueue_style( 'fontawesome-shims', get_template_directory_uri() . '/assets/fonts/css/v4-shims.min.css', array(), '5.11.2' ); wp_enqueue_style( 'fontawesome', get_template_directory_uri() . '/assets/fonts/css/all.min.css', array( 'fontawesome-shims' ), '5.11.2' ); wp_enqueue_style( 'flaticon', get_template_directory_uri() . '/assets/fonts/flaticon/flaticon.css', array(), $version ); wp_enqueue_style( 'magnific-popup', get_template_directory_uri() . '/assets/css/magnific-popup.css', array(), '1.1.0' ); wp_enqueue_style( 'slicknav', get_template_directory_uri() . '/assets/css/slicknav.min.css', array(), '1.0.10' ); if ( ! class_exists( 'Redux' ) ) { wp_enqueue_style( 'google-fonts', 'https://fonts.googleapis.com/css?family=Jost:100,200,300,400,500,600,700,800,900,100italic,200italic,300italic,400italic,500italic,600italic,700italic,800italic,900italic%7CPoppins:100,200,300,400,500,600,700,800,900,100italic,200italic,300italic,400italic,500italic,600italic,700italic,800italic,900italic&display=swap', array(), null ); } wp_enqueue_style( 'crator-style', get_stylesheet_uri(), array( 'bootstrap' ) ); wp_enqueue_style( 'crator-theme-style', get_template_directory_uri() . '/assets/css/theme.css', array(), $version ); wp_register_style( 'crator-responsive-style', get_template_directory_uri() . '/assets/css/responsive.css', array(), $version ); $upload = wp_upload_dir(); $color_customize_css = $upload['baseurl'] . '/crator-color-customizer/color-customize.css'; $color_customize_css_path = $upload['basedir'] . '/crator-color-customizer/color-customize.css'; if ( file_exists( $color_customize_css_path ) && class_exists( 'Redux' ) ) { $color_customize_css_ver = date( 'ymd-Gis', filemtime( $color_customize_css_path ) ); wp_register_style( 'crator-color-customizer', $color_customize_css, array( 'crator-style' ), $color_customize_css_ver ); } else { wp_register_style( 'crator-color-customizer', get_template_directory_uri() . '/assets/css/color-customize.css', array( 'crator-style' ), $version ); } wp_enqueue_script( 'bootstrap', get_template_directory_uri() . '/assets/js/bootstrap.min.js', array( 'jquery' ), '4.0.0', true ); wp_enqueue_script( 'popper', get_template_directory_uri() . '/assets/js/popper.min.js', array( 'jquery' ), $version, true ); wp_enqueue_script( 'owl-carousel', get_template_directory_uri() . '/assets/js/owl.carousel.min.js', array( 'jquery' ), '2.3.4', true ); wp_enqueue_script( 'magnific-popup', get_template_directory_uri() . '/assets/js/magnific-popup.js', array( 'jquery' ), '1.1.0', true ); wp_enqueue_script( 'slicknav', get_template_directory_uri() . '/assets/js/slicknav.min.js', array( 'jquery' ), '1.0.10' ); wp_enqueue_script( 'crator-skip-link-focus-fix', get_template_directory_uri() . '/assets/js/skip-link-focus-fix.js', array(), $version, true ); wp_enqueue_script( 'crator-custom', get_template_directory_uri() . '/assets/js/custom.js', array( 'jquery' ), $version, true ); if ( is_singular() && comments_open() && get_option( 'thread_comments' ) ) { wp_enqueue_script( 'comment-reply' ); } } } add_action( 'wp_enqueue_scripts', 'crator_scripts' ); if ( ! function_exists( 'crator_enqueue_scripts_admin' ) ) { /** * Enqueue scripts and styles for backend. * * @since 1.0.0 */ function crator_enqueue_scripts_admin( $hook ) { $theme_data = wp_get_theme(); if ( is_child_theme() && is_object( $theme_data->parent() ) ) { $theme_data = wp_get_theme( $theme_data->parent()->template ); } $version = $theme_data->get( 'Version' ); wp_enqueue_style( 'fontawesome-shims', get_template_directory_uri() . '/assets/fonts/css/v4-shims.min.css', array(), '4.0.0' ); wp_enqueue_style( 'fontawesome', get_template_directory_uri() . '/assets/fonts/css/all.min.css', array( 'fontawesome-shims' ), '4.0.0' ); wp_enqueue_style( 'flaticon', get_template_directory_uri() . '/assets/fonts/flaticon/flaticon.css', array(), $version ); wp_enqueue_style( 'crator-admin', get_template_directory_uri() . '/assets/css/admin.css', array(), $version ); } } add_action( 'admin_enqueue_scripts', 'crator_enqueue_scripts_admin' ); /** * Enqueue scripts and styles in the bottom. */ if ( ! function_exists( 'crator_enqueue_color_customize_in_footer' ) ) { /** * Function to add color customizer in footer. * * @since 1.0.0 */ function crator_enqueue_color_customize_in_footer() { if ( wp_style_is( 'crator-responsive-style', 'registered' ) ) { wp_enqueue_style( 'crator-responsive-style' ); } if ( wp_style_is( 'crator-color-customizer', 'registered' ) ) { wp_enqueue_style( 'crator-color-customizer' ); } } } add_action( 'get_footer', 'crator_enqueue_color_customize_in_footer' ); /** * Custom template tags for this theme. */ require get_template_directory() . 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elementor-element-6ef8c3f1 cd-bg-color-transparent" data-id="6ef8c3f1" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-534cc05f elementor-widget elementor-widget-heading" data-id="534cc05f" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default">Photography & Cinematography</h2> </div> </div> <div class="elementor-element elementor-element-4768742e elementor-widget elementor-widget-text-editor" data-id="4768742e" data-element_type="widget" data-widget_type="text-editor.default"> <div class="elementor-widget-container"> <p>The capacity to simplify material into engaging bits of content in the form of photographs and videos that are eye catching, lengthy enough to hold viewers’ interests, and concise enough to keep them seeking more is key to social media success.</p><h3>Photography: </h3><p>Irrespective of your business, it’s critical to display high-quality images across all social </p><p>networks to exhibit regularity and establish a tone and identity for your company. Using relevant photographs on social media might help you attract attention and drive engagement. When a business’s professional visuals and marketing messaging are continuous, the brand has higher lasting power. Professional photography is a must for any business. It aids your customers and prospects in distinguishing you from a sea of similar businesses.</p><h3><strong>Films and videos:</strong></h3><p>Videos provide your advertisement a more personalized experience and help you communicate with customers on an emotional level. We employ video at Content Specialist at every point of the marketing funnel. Video content is the most compelling way to communicate messages and can be accessed on a variety of platforms and locations, at work and at home, on mobile devices and desktops, and on Android and iOS. Film is a wonderful way to portray an important event or message, and we can easily lead you from storyboards to voice overs. We are happy to create bespoke animations and motion graphics and bring needed movement into your business persona. </p><p>Some of the types of videos we design and use in video marketing campaigns include:</p><p><strong>Explainer Videos</strong></p><p>Explainers can be animated, live-action, 2D or hybrid formats that help introduce a product or service, generate and and close leads quickly.  </p><p><strong>Lead generation videos</strong></p><p>Lead generation videos are product or service driven videos with a proper call-to-action that lead viewers to your landing page or website for sales as well as inquiry.</p><p><strong>Product Videos</strong></p><p>Videos are instrumental in explaining and demonstrating the attributes of a product. A social media video is much more convenient, accurate and authentic than a static ad, persuading the customer to click ‘buy’ or ‘know more’.</p><p><strong>Tutorials/How-To Videos</strong></p><p>Tutorial videos are the most browsed videos on the internet. They give solutions to your queries and guide people to do something they didn’t know.</p><p><br /><strong>Motion Graphics Videos </strong></p><p>Motion graphics provide high level transitions that make videos distinctive and unique. Animated motion graphics combines informational and educational content accompanied with eye-catching graphics making the video more appealing.</p><p><strong>Kinetic Typography</strong></p><p>Kinetic typography means ‘moving text’. It’s an animation technique that pairs text with motion to convey ideas and evoke emotions in viewers.</p><p><strong>Screencast Videos:</strong></p><p>A screencast is a digital video footage of a computer screen with audio voiceover and music. Tutorials, training videos, video courses, and recorded presentations are all examples of screencast videos.</p><p><strong>Video Testimonials:</strong></p><p>Video testimonials and case studies show real-life accomplishments, and they’re the ones worth sharing.</p><p><strong>On-Location Shoots:</strong></p><p>Videos filmed on location personalise your message and give your brand and its services a human touch. We bring high-quality video creation to you by partnering your brand with skilled videographers, producers, and creative directors.</p><p><strong>Event Coverage:</strong></p><p>Make the most of live broadcasts by documenting the memorable parts that your audience wants to see. Trade exhibitions, workplace gatherings, and industry conferences are fantastic places to meet people in person, but the business opportunities don’t end there.</p><p><strong>Animation Services:</strong></p><p>Our motion graphics artists take complex ideas and convert them into 2D animations. Through animation, all products and services can be explained easily, at times, to test the waters even before the product is made.</p><p><strong>Studio Productions:</strong></p><p>If you need a product video, demo, or a video to be shot on green screen to create special effects, or change the background, we have the expertise. We have the resources and expertise your video marketing strategy requires.</p><p><strong>Video Blogs:</strong></p><p>Video blogs are blogs that are presented in a more digestible and direct video format. They include branding components, backdrops, and visuals that encourage participation, lead generation and conversions.</p><p><strong>Whiteboard Videos:</strong></p><p>One of the most persuasive type of videos are whiteboard videos. They give information, educate audiences and illustrate creativity. To deliver your message, our video editors and animators mix the best elements of live-action talent, narration, graphics, and visual storytelling.</p><p><strong>Video Editing:</strong></p><p>Your concept, script, or footage isn’t finished until it’s intertwined into a story. Our post-production services provide your footage the finishing touches and help you create a story that your subscribers will remember.</p><p><strong>User-Generated Content:</strong></p><p>More individuals will share content about your brand on social media if you repost or retweet it. We can assist you in creating stunning stories and reposts of videos that your followers or influencers have made. The best award a brand can receive is user-generated content.</p><p> </p> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-top-section elementor-element elementor-element-2e6fa07d elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default cd-bg-color-transparent" data-id="2e6fa07d" data-element_type="section" data-settings="{"stretch_section":"section-stretched"}"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-759b24b5 cd-bg-color-transparent" data-id="759b24b5" data-element_type="column"> <div class="elementor-widget-wrap"> </div> </div> <div class="elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-4b6d7d73 cd-bg-color-transparent" data-id="4b6d7d73" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-6c093274 elementor-widget elementor-widget-image" data-id="6c093274" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <img width="528" height="528" src="https://contentspecialist.net/wp-content/webp-express/webp-images/uploads/2021/05/Photoshoot-1.jpg.webp" class="attachment-large size-large" alt="" loading="lazy" srcset="https://contentspecialist.net/wp-content/webp-express/webp-images/uploads/2021/05/Photoshoot-1.jpg.webp 528w, https://contentspecialist.net/wp-content/uploads/2021/05/Photoshoot-1-300x300.jpg 300w, https://contentspecialist.net/wp-content/uploads/2021/05/Photoshoot-1-100x100.jpg 100w, https://contentspecialist.net/wp-content/uploads/2021/05/Photoshoot-1-150x150.jpg 150w, https://contentspecialist.net/wp-content/uploads/2021/05/Photoshoot-1-400x400.jpg 400w, https://contentspecialist.net/wp-content/uploads/2021/05/Photoshoot-1-200x200.jpg 200w, https://contentspecialist.net/wp-content/uploads/2021/05/Photoshoot-1-500x500.jpg 500w" sizes="(max-width: 528px) 100vw, 528px" /> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-fc2e05c cd-bg-color-transparent" data-id="fc2e05c" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-3331f186 elementor-widget elementor-widget-heading" data-id="3331f186" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h3 class="elementor-heading-title elementor-size-default">Photo & Video Checklist:</h3> </div> </div> <section class="elementor-section elementor-inner-section elementor-element elementor-element-3bb1d42e elementor-section-boxed elementor-section-height-default elementor-section-height-default cd-bg-color-transparent" data-id="3bb1d42e" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2afc29d1 cd-bg-color-transparent" data-id="2afc29d1" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-31559762 elementor-view-default elementor-widget elementor-widget-icon" data-id="31559762" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <div class="elementor-icon"> <i aria-hidden="true" class="fas fa-check-circle"></i> </div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3fa55881 cd-bg-color-transparent" data-id="3fa55881" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-3d7e14e1 elementor-widget elementor-widget-heading" data-id="3d7e14e1" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h5 class="elementor-heading-title elementor-size-default">Professional Photography Services.</h5> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-inner-section elementor-element elementor-element-712d75d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default cd-bg-color-transparent" data-id="712d75d9" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-57d7c12a cd-bg-color-transparent" data-id="57d7c12a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-36b5813f elementor-view-default elementor-widget elementor-widget-icon" data-id="36b5813f" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <div class="elementor-icon"> <i aria-hidden="true" class="fas fa-check-circle"></i> </div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4b39a36 cd-bg-color-transparent" data-id="4b39a36" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-e5a0460 elementor-widget elementor-widget-heading" data-id="e5a0460" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h5 class="elementor-heading-title elementor-size-default">Professional Videography.</h5> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-inner-section elementor-element elementor-element-1454043c elementor-section-boxed elementor-section-height-default elementor-section-height-default cd-bg-color-transparent" data-id="1454043c" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5f38da68 cd-bg-color-transparent" data-id="5f38da68" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-66e8dc6e elementor-view-default elementor-widget elementor-widget-icon" data-id="66e8dc6e" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <div class="elementor-icon"> <i aria-hidden="true" class="fas fa-check-circle"></i> </div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-65eaebb6 cd-bg-color-transparent" data-id="65eaebb6" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-7b62c481 elementor-widget elementor-widget-heading" data-id="7b62c481" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h5 class="elementor-heading-title elementor-size-default">Corporate videos & films.</h5> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-inner-section elementor-element elementor-element-5d6eeb1a elementor-section-boxed elementor-section-height-default elementor-section-height-default cd-bg-color-transparent" data-id="5d6eeb1a" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-233d7a4a cd-bg-color-transparent" data-id="233d7a4a" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4d706971 elementor-view-default elementor-widget elementor-widget-icon" data-id="4d706971" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div class="elementor-icon-wrapper"> <div class="elementor-icon"> <i aria-hidden="true" class="fas fa-check-circle"></i> </div> </div> </div> </div> </div> </div> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-17a0ac6c cd-bg-color-transparent" data-id="17a0ac6c" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-23a6acdf elementor-widget elementor-widget-heading" data-id="23a6acdf" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h5 class="elementor-heading-title elementor-size-default">Video editing services.</h5> </div> </div> </div> </div> </div> </section> <section class="elementor-section elementor-inner-section elementor-element elementor-element-428bd0de elementor-section-boxed elementor-section-height-default elementor-section-height-default cd-bg-color-transparent" data-id="428bd0de" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-20506e02 cd-bg-color-transparent" data-id="20506e02" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-7d803350 elementor-view-default elementor-widget elementor-widget-icon" data-id="7d803350" data-element_type="widget" data-widget_type="icon.default"> <div class="elementor-widget-container"> <div 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elementor-section-height-default elementor-section-height-default cd-bg-color-transparent" data-id="754b010" data-element_type="section"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b8ed5de cd-bg-color-transparent" data-id="b8ed5de" data-element_type="column"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-4893c60 elementor-widget elementor-widget-image" data-id="4893c60" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://contentspecialist.net/why-you-should-measure-the-success-of-your-thought-leadership-strategy/"> <img src="https://contentspecialist.net/wp-content/uploads/2021/05/close-up-male-executive-reading-news-800x600.jpg.webp" title="close-up-male-executive-reading-news-800×600.jpg" 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